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☆ PepsiCo earnings beat estimates as international demand boosts sales
▼ + stars: | 2024-04-23 | by ( Amelia Lucas | ) www.cnbc.com time to read: +3 min

PepsiCo on Tuesday reported quarterly earnings and revenue that beat analysts' expectations, despite a recall of some Quaker Foods cereal and bars that dented U.S. volume. The company's organic revenue, which excludes acquisitions, divestitures and foreign exchange, increased 2.7% in the quarter. The company's food division saw its volume decrease 0.5%, while its beverage segment reported flat volume. The Quaker Foods recall dented Pepsi's organic volume by roughly 1%. For the full year, the company is expecting organic revenue will rise at least 4% and core constant currency earnings per share will climb at least 8%.

Organizations: Pepsi, Brooklyn borough New, PepsiCo, Quaker, LSEG, Gatorade, North, Quaker Food, Quaker Oats, Frito, Lay Locations: Flatbush, Brooklyn borough, Brooklyn borough New York City, Quaker, America, U.S, Asia Pacific, Australia, New Zealand, China, Europe

☆ Caitlin Clark will reportedly sign a sneaker deal with Nike
▼ + stars: | 2024-04-22 | by ( Nathaniel Meyersohn | ) edition.cnn.com time to read: +2 min

New York CNN —Caitlin Clark is reportedly set to wear her own signature Nike sneaker in the WNBA. Now she’s set to sign an eight-year deal worth up to $28 million with Nike, according to the Wall Street Journal. The Athletic has reported that Clark’s deal includes a signature Nike shoe. CNN has not independently confirmed a deal between Clark and Nike. Nearly all major stars in the NBA have sneaker deals, including James, Kevin Durant and Luka Doncic with Nike and Stephen Curry with Under Armour.

Persons: Caitlin Clark, Clark, LeBron James, Serena Williams, Derek Jeter, James, Kevin Durant, Luka Doncic, Stephen Curry, Brian Nagel, Sabrina Ionescu, ” Brian Nagel Organizations: New, New York CNN, Nike, WNBA, Wall Street, CNN, State Farm, Gatorade, Panini, NBA, Oppenheimer, New York Liberty Locations: New York

☆ Here's how Caitlin Clark's $338,000 WNBA contract compares to No. 1 picks from the NFL, NBA and MLB
▼ + stars: | 2024-04-18 | by ( Nicolas Vega | ) www.cnbc.com time to read: +2 min

1 overall selection by the Indiana Fever in this week's WNBA draft, Clark's salary her first season will be just over $76,000. Clark's pay will escalate over the course of her four-year rookie contract, leaving her with total earnings of $338,056. The WNBA has grown in popularity in recent years, but it still trails behind the NBA, NFL, MLB and NHL. The highest paid WNBA player is Las Vegas Aces star Jackie Young, who will earn just over $250,000 this season. Here's how Clark's rookie deal stacks up against the most recent top picks from America's big four sports leagues.

Persons: Caitlin Clark, she'll, Jackie Young, Steph Curry, Cathy Engelbert, we're Organizations: WNBA, Indiana, Gatorade, Nike, NBA, NFL, MLB, NHL, Las Vegas Aces, Golden State Warriors, CNBC Locations: State

☆ Caitlin Clark salary criticism a 'false narrative,' says WNBA commissioner Cathy Engelbert
▼ + stars: | 2024-04-18 | by ( Ian Thomas | ) www.cnbc.com time to read: +3 min

But right now we're seeing that even if you're the best, women are not paid their fair share." However, WNBA Commissioner Cathy Engelbert, speaking at CNBC's inaugural Changemakers Summit on Thursday in New York City, said there's a "false narrative" around Clark's expected salary, likening it to the way that executive salaries are displayed for public companies. Cathy Engelbert, Commissioner of the Women's National Basketball Association (WNBA) speaking at the CNBC Changemakers Event in New York on April 18th, 2024. The NBA has around $13 billion in revenue while the WNBA is roughly around $200 million. Caitlin Clark poses with WNBA Commissioner Cathy Engelbert after being selected first overall pick by the Indiana Fever during the 2024 WNBA Draft.

Persons: Caitlin Clark, Joe Biden, Clark, Victor Wembanyama —, —, Cathy Engelbert, there's, Engelbert, Danielle DeVries, Caitlin, she's, we're, Sarah Stier Organizations: Indiana Fever, House, San Antonio Spurs, NBA, Summit, Deloitte, National Basketball Association, CNBC, Nike, Gatorade, State, WNBA, Athletic, Getty Locations: New York City, New York, U.S, Iowa

☆ Caitlin Clark, the top rookie female basketball player in the US, is making less than the average detective or acupuncturist
▼ + stars: | 2024-04-16 | by ( Shubhangi Goel | ) www.businessinsider.com time to read: +3 min

Caitlin Clark will earn less in the WNBA than some trade jobs – and the average athlete. Despite her low base salary, Clark could make over $3 million from brand sponsorships and endorsements. Clark, who wore a $17,000 Prada outfit to the draft, will make an estimated base salary of $76,535 in her first year. Lower-level draft picks make $64,154 as a base salary, but salaries are much higher for non-rookie players: The highest-paid WNBA players make over $200,000 in base salary. Despite the low base salary, Clark, who has over two million social media followers, stands to make major money from brand sponsorships and endorsements.

Persons: Caitlin Clark, Clark, —, she'll, I've Organizations: WNBA, NBA, Service, Basketball Association, Indiana Fever, NCAA, of Labor Statistics, Bureau of Labor Statistics, Revenue, Bloomberg, Nike, Gatorade, State Farm Insurance

☆ Caitlin Clark wore a $17,000 Prada outfit to the WNBA draft. That's about 22% of her expected first-year salary.
▼ + stars: | 2024-04-16 | by ( Amanda Goh | ) www.businessinsider.com time to read: +4 min

Caitlin Clark showed up to the WNBA Draft dressed in Prada from head to toe. According to Business Insider's calculations, Clark's outfit costs $16,875 — or about 22% of her first-year WNBA salary. AdvertisementA close-up of the satin Prada outfit Clark wore to the WNBA Draft. A composite image of the Prada sunglasses and the patent leather Galleria bag that Clark wore to the WNBA draft. AdvertisementAccording to BI's calculations, Clark's Prada outfit totals up to $16,875 — or about 22% of her first-year salary in the WNBA.

Persons: Caitlin Clark, Prada, —, Clark, Sarah Stier, Prada's, Adri Zgirdea Toth, Marie Claire, Caitlin, Toth, Clark's Prada, Spotrac, Julia Marino, LVMH, Moët Hennessy Organizations: WNBA, Service, Prada, Indiana Fever ., GQ Sports, NBA, Iowa Hawkeyes, Nike, Gatorade, Olympics, Team USA, Linea, women's national football team Locations: Paris

☆ Gatorade enters new categories — even unflavored water — as competition to hydrate consumers ramps up
▼ + stars: | 2024-04-06 | by ( Amelia Lucas | ) www.cnbc.com time to read: +5 min

As Gatorade approaches its 60th birthday, the brand is staying spry, branching out into new categories from unflavored water to energy drink mixes. It accounted for 63.5% of the U.S. sports drink market in 2023, according to Euromonitor International data. Gatorade President Mike Del Pozzo told CNBC that the competition is good for the category overall – and shows his brand's own strength. "There's plenty of loud voices right now, trying to make a name for themselves," said Del Pozzo. And Propel's annual sales are projected to cross $1 billion for the first time this year, Del Pozzo said.

Persons: spry, There's, Jim Watson, Coke, Watson, Ramon Laguarta, influencer Logan, Mike Del Pozzo, Del Pozzo, we're, Rabobank's Watson Organizations: Gatorade, Euromonitor, Cola, Pepsi, Rabobank, Unilever, Nestle Health Science, PepsiCo, Energy, Citi Research, CNBC

☆ Caitlin Clark will head to the WNBA at a critical moment for the league
▼ + stars: | 2024-04-05 | by ( Nathaniel Meyersohn | ) edition.cnn.com time to read: +8 min

The WNBA, still emerging entering its 28th season, hopes Caitlin Clark can achieve what those athletes did and turn the league into a cultural phenomenon. WNBA players’ salaries also lag behind. Turning Clark fans into WNBA fansClark is already having an impact on the WNBA. “The need by WNBA teams to invest in fan acquisition and fan engagement is really critical to maximize this moment,” she said. Bebeto Matthews/APThe league was financially connected to the NBA, and each of the first eight WNBA teams was linked to an NBA franchise.

Persons: Woods, Venus Williams, Michael Jordan, Caitlin Clark, ”, Boris Lelchitski, Candace Parker, Jonquel Jones, ” Clark, Angel Reese, Clark, Reese, “, Phil Cook, Gregory Fisher, Nielsen, “ Caitlin Clark, Noah Henderson, Cathy Engelbert, “ We’ve, Erica Denhoff, Jessica Gelman, Gelman, David Stern, Lisa Leslie, Sheryl Swoopes, Rebecca Lobo, Bebeto Matthews, Terri Jackson, ” Donna Orender, Orender, ” Engelbert, Cameron Brink, ’, “ Clark, Donna Orender Organizations: New, New York CNN, NBA, WNBA, Indiana Fever, NCAA, University of Iowa, Louisiana State University, Tiger, USA, Sports, Reuters, Loyola University, CNN, LSU, WNBA's Indiana, Kraft Analytics Group, MIT Sloan Sports Analytics, Nielsen, Brands, Gatorade, State, longtime, Olympics, Basketball Players Association, Deloitte, Kraft Analytics Locations: New York, Chicago, Iowa, USA, Atlanta, San Francisco

☆ Caitlin Clark is one of college sports' top earners. Here are the 10 student-athletes with the highest NIL valuations.
▼ + stars: | 2024-03-26 | by ( Mykenna Maniece | ) www.businessinsider.com time to read: +1 min

High school and college athletes can profit from their name, image, and likeness (NIL). Top student-athletes have worked with leading brands like Nike and Gatorade. LeBron James' son, Bronny James, has an estimated NIL value of $4.9 million, according to On3. download the app Email address Sign up By clicking “Sign Up”, you accept our Terms of Service and Privacy Policy . This story is available exclusively to Business Insider subscribers.

Persons: LeBron James, Bronny James, —, Caitlin Clark, she's Organizations: Nike, Gatorade, Service, University of Iowa, Business

☆ I spent 2 nights in an overwater bungalow. The resort's hidden details made it a luxury stay.
▼ + stars: | 2024-03-26 | by ( Monica Humphries | ) www.businessinsider.com time to read: +5 min

The Thatch Caye resort in Belize offers a luxury vacation where small details are taken care of. Instead, it'd be carted off to my overwater bungalow without me lifting a finger. A Thatch Caye worker brings the author's luggage to her overwater bungalow. A view of the interior of the overwater bungalow on Thatch Caye. Monica Humphries/Business InsiderOther hidden details made me feel good about staying at Thatch CayeThe other hidden details throughout the trip help Thatch Caye focus on sustainability.

Persons: —, Monica Humphries, I've, it's Organizations: Service, BI, Forbes, Gatorade Locations: Belize, Dangriga, Aspen , Colorado, Sydney

☆ I spent years considering van life and finally embarked on a 2-week trip last fall. 5 months later, I'm still dreaming of the lifestyle.
▼ + stars: | 2024-03-21 | by ( Monica Humphries | ) www.businessinsider.com time to read: +7 min

The concept of van life has intriqued me for years. I've interviewed dozens of nomads who encouraged others to try van life with shorter trips. AdvertisementThose desires could be answered with van life — especially since the version of van life I saw scrolling on Instagram and TikTok seemed to fit my outdoorsy lifestyle. Related storiesI knew two weeks wasn't enough to experience every aspect of van life. Plus, the company's vans were what I dreamed of when I pictured van life.

Persons: I've, —, Monica Humphries, Maddy Garrett, Ram Organizations: Service, Valley Music, Arts, Gatorade, Allied Market Research, Business, Subaru, Walmart, Costco Locations: Bryce, United States, RVs, Albuquerque , New Mexico, Denver, New Mexico, Las Vegas

☆ Subway's about to become the latest chain that asks you: 'Is Pepsi OK?'
▼ + stars: | 2024-03-20 | by ( Grace Dean | ) www.businessinsider.com time to read: +2 min

Under a 10-year agreement, Subway will start selling drinks including Pepsi, Mountain Dew, Tropicana, and Lipton. Subway's US stores will start making the switch in January 2025. AdvertisementCoke fans, watch out — Subway is ditching the drinks supplier in favor of rival Pepsi in the US. Subway announced on Tuesday that it had signed a 10-year agreement to supply PepsiCo drinks at its US stores from the start of 2025. This means that as well as Pepsi, Subway customers will also be able to get other beverages such as Mountain Dew, Tropicana, Lipton, and Gatorade.

Persons: Lipton, —, Arby's, Culver's Organizations: Pepsi, Subway's, Service, . Subway, PepsiCo, Subway, Tropicana, Lipton, Gatorade, Cola, Restaurant Business, Coca, Business Locations: Canada, Germany, Netherlands

CNN —Iowa Hawkeyes superstar guard Caitlin Clark became the NCAA’s Division-1 all-time leading scorer in basketball – male or female – against the Ohio State Buckeyes on Sunday, passing Hall of Famer “Pistol” Pete Maravich. Supernova talentIowa guard Caitlin Clark broke the scoring record with a pair of free throws at the end of the first half. “It’s not anything that’s really been done in women’s basketball before,” she said. Correction: An earlier version of this story incorrectly stated the scoring record. Caitlin Clark became the NCAA Division I all-time leading scorer across men’s and women’s basketball.

Persons: Caitlin Clark, Pete Maravich, Clark, “, that’s, ”, Angel Reese, ’, She’s, Pete ” Maravich, Maravich, Jaeson Maravich, University of Washington’s Kelsey Plum, Lynette Woodard, Cliff Jette, Steph Curry, Sabrina Ionescu Organizations: CNN, Iowa Hawkeyes, Ohio State Buckeyes, Famer, Ohio State, NCAA, Sunday, LSU Tigers, LSU, Clark’s University of Iowa, Gatorade, Nike, State Farm, “, of Famer, Yahoo Sports, University of Washington’s, Kansas, Hawkeyes, Iowa, TNT Sports, NBA, WNBA, Indiana Fever, NCAA Division Locations: Ohio, Iowa, Des Moines , Iowa, men’s

☆ Caitlin Clark: Iowa’s NCAA record-breaking basketball supernova who everyone is talking about
▼ + stars: | 2024-02-28 | by ( Ben Morse | ) edition.cnn.com time to read: +10 min

In her third season with the team, Iowa reached its first ever NCAA women’s basketball national championship game, though the Hawkeyes eventually lost to LSU. Jensen remembers Clark saying, “Now, what else can we do?” moments after becoming the all-time top scorer in collegiate women’s basketball. I would love to see that.”Clark signs an autograph after becoming the all-time NCAA women's college basketball top scorer. Matthew Putney/APWhat is undeniable are the eyeballs Clark has brought to college women’s basketball. Reese's gesture toward Clark during the second half of the 2023 NCAA women’s basketball national championship game became one of the biggest talking points of the college basketball season.

Persons: CNN — Clark, Caitlin Clark, ’, She’s, Clark, Pete Maravich, Pete ’ –, Maravich’s, Angel Reese, –, Kelsey Plum's, Matthew Putney, Christyn Williams, Carmen Mandato, Steph Curry, Sabrina Ionescu, skillset, Jan Jensen, Jensen, Joseph Cress, Zion Williamson, Kelsey Plum, Anthony Davis, Maya Moore, Allen Iverson, Brittney Griner, Shaquille O’Neal, – Clark, ‘ Stephen, Sabrina ’ –, “ Let’s, Reggie Miller, Damian Lillard, Steph, Sabrina, who’s, Dame, ” Clark, Caitlin, ” Jensen, she’s, Matthew Holst, LSU’s Reese, Reese, John Cena, Tony Gutierrez, Sheryl Swoopes –, Swoopes –, ”, Sheryl Swoopes, Jay Williams, “, “ I’m, doesn’t, WILT, … — Dick Vitale, @DickieV, Dick Vitale, Wilt Chamberlain Organizations: CNN, NCAA, Clark’s University of Iowa, Gatorade, Nike, State Farm, Louisiana State, LSU Tigers, Hawkeyes, Iowa, LSU, UConn Huskies, NBA, WNBA, Michigan, Iowa City Press, Citizen, USA, Indiana Fever, Hall of Famer, Carver, WWE, ESPN, Duke Blue Devils, FAIR Locations: men’s, Des Moines , Iowa, Iowa, ‘

☆ Caitlin Clark is breaking more records
▼ + stars: | 2024-02-27 | by ( Jordan Valinsky | ) edition.cnn.com time to read: +3 min

New York CNN —It wouldn’t be a Caitlin Clark game without a record being broken. The average purchase price for her game, as of Tuesday morning, is 1,100% more expensive ($557) than the average price of a WNBA game ($49). Clark hasn’t said if she will forgo the 2024 WNBA draft — where she is projected to be selected first overall — or remain in college for a fifth season. That meant college athletes like Clark could start making money off their likeness. Clark has also signed deals with Gatorade, Nike and State Farm, among others.

Persons: Caitlin Clark, Clark, TickPick, ” TickPick, Brett Goldberg, “, Clark hasn’t, Shedeur Sanders, Deion Sanders, ’, CNN’s Clare Duffy, Allison Morrow Organizations: New, New York CNN, NCAA, University of Iowa, Ohio State, University of Michigan, Carver, FOX, WNBA, CNN, Iowa, Big, Clark, University of Colorado Buffaloes, NFL Hall of, Gatorade, Nike, State Farm Locations: New York, Iowa, Ohio, Minneapolis

☆ Caitlin Clark just broke another record
▼ + stars: | 2024-02-21 | by ( Jordan Valinsky | ) edition.cnn.com time to read: +3 min

New York CNN —Caitlin Clark, the University of Iowa athlete who last week became the all-time leading scorer in NCAA women’s basketball, is breaking more records. That meant athletes, like Clark, could start making money off their likeness. Fanatics told CNN that that it sold more Clark-branded merchandise “than any other individual men’s or women’s NIL-era college athlete across all sports has sold since 2022,” in less than 24 hours after she broke the record last Friday night. And the growing profiles of top athletes like Clark are helping to bring more attention — and more revenue — to women’s college sports programs and professional leagues. He added that Clark herself has a following of “Clarkies.”CNN’s Clare Duffy and Allison Morrow contributed to this report.

Persons: Caitlin Clark, Clark, Shedeur Sanders, Deion Sanders, ’, can’t, Clark’s, ”, Patrick Rishe, St . Louis, “, ” CNN’s Clare Duffy, Allison Morrow Organizations: New, New York CNN, University of Iowa, NCAA, CNN, Clark, University of Colorado Buffaloes, NFL Hall of, Nike, Topps, Gatorade, State Farm, WNBA, Brands, “, Washington University Locations: New York, Iowa, St .

☆ TaylorMade appears to be giving Tiger Woods the one thing Nike never did — and it's ended one of the most lucrative sports-endorsement deals in history
▼ + stars: | 2024-02-16 | by ( Cork Gaines | ) www.businessinsider.com time to read: +7 min

On Tuesday, Tiger Woods and golf equipment and apparel maker TaylorMade announced an expanded partnership with a new golf accessory line called "Sun Day Red." TaylorMade CEO David Abeles even suggested during the press conference that this is Woods' company and they are just there for support. Tiger Woods is seen in apparel featuring the Sun Day Red logo. Tiger Woods' new Sun Day Red logo. Business Insider reached out to TaylorMade, Nike, and representatives for Woods.

Persons: —, Tiger Woods, TaylorMade, Woods, Forbes, Josh Gerben, Gerben, Tiger, Tyrone Walker, David Rumsey, David Abeles, Abeles, Ben Jared, Jon Rahm, Michael Jordan, Serena Willams, LeBron James, Rory McIlroy, Jamie Squire, Keyur Khamar, Djansezian Organizations: Service, PGA, Nike, Business, Hunt & Hunt Lawyers, Sun, Ventures, TaylorMade Lifestyle Ventures, Taylor, Inc, Front, Callaway, Gatorade, Woods Locations: Los Angeles, TaylorMade, Australia, San Clemente , California, Carlsbad, Woods

☆ Caitlin Clark-onomics and the new era of profitability in college sports
▼ + stars: | 2024-02-16 | by ( Clare Duffy | Allison Morrow | ) edition.cnn.com time to read: +5 min

New York CNN —Caitlin Clark made history Thursday as women’s college basketball’s all-time leading scorer. The total market for commercial NIL deals for college athletes is expected to reach an estimated $200 million in 2024, according to Opendorse, an online platform that helps connect athletes with NIL deals. The growing public profiles of college athletes has also meant additional funds for their schools and athletics programs. TickPick estimates the game will be the most expensive in women’s college basketball history. This past Sunday, Nebraska’s victory over Iowa in Lincoln attracted 1.7 million viewers — the most-watched women’s college basketball game ever on Fox Sports.

Persons: Caitlin Clark, Clark, ”, Patrick Rishe, St . Louis, “, Caitlin Clark’s, ” Rishe, ” Sam Weber, Angel Reese, Flau’jae Johnson, On3, Spotrac, Weber, Tiger Woods, LeBron James, doesn’t, ” Weber, maxing, you’ve Organizations: New, New York CNN, Gatorade, Nike, State Farm, WNBA, “, Washington University, Farm, CNN, LSU, NBA, Iowa Hawkeyes women’s, Iowa, Michigan Wolverines, Ohio State, Fox Sports, Women Locations: New York, Iowa, St ., Iowa City, StubHub, Lincoln

☆ Tiger Woods launches apparel partnership with Taylormade after 27-year Nike partnership ends
▼ + stars: | 2024-02-12 | by ( Samantha Delouya | ) edition.cnn.com time to read: +3 min

Los Angeles CNN —Tiger Woods has found a new look after splitting up with Nike, his longtime partner, last month. On Monday, Woods announced that he would be partnering with Taylormade to launch a new apparel brand — Sun Day Red. Courtesy Sun Day RedThe golf legend’s new brand partnership comes one month after Woods and Nike announced the end of their 27-year partnership. Even as a sex scandal nearly 15 years ago drove sponsors like Gatorade and AT&T away from Woods, Nike stood by Woods’ side. Sun Day Red will sell both athletic and lifestyle wear, according to Taylormade CEO David Abeles.

Persons: Woods, Taylormade, ”, ” Woods, David Abeles, Abeles, Bob Dorfman, “, Ramishah Maruf Organizations: Los Angeles CNN, Nike, Sun, Taylormade, Woods, Greater Milwaukee, Gatorade, CNN, Baker Locations: Los Angeles, Pacific Palisades, Woods

☆ Biden calls on snack companies to stop shrinkflation ahead of Super Bowl
▼ + stars: | 2024-02-11 | by ( Eva Rothenberg | ) edition.cnn.com time to read: +2 min

New York CNN —Joe Biden doesn’t want corporate greed to eat into your Super Bowl snack spread. “The American public is tired of being played for suckers,” said Biden in the video. He called on companies “to put a stop to this,” but did not mention any actionable steps his administration would be taking. Biden also didn’t address the companies by name, although the video panned over snacks like Doritos, Wheat Thins and Gatorade, which were mentioned in Casey’s report. Another 13% who feel the economy is still in decline cite Biden or Democratic policies.

Persons: New York CNN — Joe Biden doesn’t, ”, Shrinkflation, Democratic Sen, Bob Casey of Pennsylvania, Biden, Wheat, SSRS, CNN’s Ariel Edwards, Levy Organizations: New, New York CNN, Twitter, Democratic, Gatorade, CNN, Democrats Locations: New York

☆ The big business of the Super Bowl, from competing advertisers to the ultrawealthy networking
▼ + stars: | 2024-02-09 | by ( Dan Defrancesco | ) www.businessinsider.com time to read: +6 min

In today's big story, we're looking at the big business of the Super Bowl, from advertisers to the ultraweal thy . Developing and filming a Super Bowl ad typically runs 50% to 60% more than a regular one. AdvertisementFor some first-time Super Bowl advertisers, the commercial is a jumping-off point for a bigger campaign, writes BI’s Lauren Johnson. The Super Bowl is also a calendar staple for the ultrawealthy, writes BI’s Madeline Berg. A record 68 million Americans are projected to bet $23.1 billion on the Super Bowl, according to the American Gaming Association.

Persons: —, Taylor Swift, Travis Kelce, Patrick Smith, Emily Stewart, that’s, Ryan Joe, Lara O’Reilly, Ryan, BI’s Lauren Johnson, RYU, BI’s Madeline Berg, Elon Musk, Rupert Murdoch —, VistaJet, BI’s Taylor Rains, Grace Kay, it’s, BI’s Juliana Kaplan, Cork Gaines, Usher, David Rosenberg, Quants, Getty, David Butow Here’s, Tesla, Sissie Hsiao, Bard, Gemini, Uber, Dara Khosrowshahi, Lucas Jackson, Dan DeFrancesco, Hallam Bullock, Jordan Parker Erb, George Glover Organizations: Business, Service, ign, Super, Elon, Private, American Gaming Association, San Francisco 49ers, Kansas City Chiefs, Renaissance Technologies, Man, AHL, UBS, Google, Reuters, Merchants, Conference, PepsiCo Locations: Sun Valley, YOLO, New York, London

They can speculate all they want, but they won't be able to bet on it legally in the United States. BetMGM public relations manager John Ewing said he was waiting for word from Canadian authorities there if such bets will be OK. Las Vegas, the longtime epicenter of sports betting in the U.S., has some of the strictest rules regarding the kinds of wagers made. Since she's performing in Japan the weekend of the Super Bowl, fans began wondering whether she'll make it to Las Vegas to watch Kelce and Kansas City face the San Francisco 49ers. "We don’t want any subjectivity in a prop (bet),” Ewing said.

Persons: Taylor Swift, Travis Kelce, John Ewing, Kelce, Ewing, ” Ewing, “, Adam Pullen’s, “ We’ve, ” Pullen Organizations: LAS VEGAS, Super, Kansas City Chiefs, Gatorade, Chiefs, AFC, Baltimore, Bowl, Kansas City, San Francisco 49ers, Caesars Locations: United States, Costa Rica, Canadian, Ontario, U.S, Las Vegas, Japan, Kansas, Vegas .

The Inter Miami star, World Cup champion and global soccer icon will headline a Super Bowl ad for Michelob Ultra, the brand announced Thursday. It’ll be Messi’s first Super Bowl commercial and adds to his massive advertising reach in the U.S. and globally. The Super Bowl spot is part of the beer’s sizable investment in soccer. It’s also expected that Ultra will partner with the men's World Cup when it comes to the U.S., Canada and Mexico in 2026 — when Messi and Argentina will aim to defend their title. He scored twice in the most recent World Cup final in 2022 that Argentina won against France on penalty kicks.

Persons: — Lionel Messi, He’ll, Messi, Michelob, It’s, —, ”, Serena Williams, Tony Romo, Jimmy Butler, Rickie Fowler, Alex Morgan, Canelo Alvarez, ___ Organizations: MIAMI, Inter Miami, Anheuser, Busch, Copa America, Messi, Adidas, Gatorade, International, Royal, Apple, Super, advertising's, Bushwood Country, Dallas Cowboys, Miami Heat, Argentina, France, League Locations: football’s, U.S, Las Vegas, Canada, Mexico, Argentina, Royal Caribbean, “

☆ BodyArmor thinks eliminating this one ingredient will help it topple Gatorade
▼ + stars: | 2024-01-18 | by ( Jordan Valinsky | ) edition.cnn.com time to read: +4 min

New York CNN —Coca Cola-owned BodyArmor is unleashing its newest beverage as part of its years-long effort to overthrow Pepsi’s Gatorade from its position as the top-selling sports drink brand. Rolling out to retailers this month is BodyArmor Zero Sugar, a sugar-free version of its popular flavored sports drink, taking aim at Gatorade’s G Zero beverages. “We know that there is a consumer that looks specifically for zero sugar, and until now, BodyArmor didn’t have a product to play with there.”BodyArmor Zero Sugar comes in four flavors, including fruit punch, lemon lime, orange and cherry lime. BODYARMOR Sports DrinkSweating from competitionBodyAmor has been gaining on the dominance Gatorade has held for about six decades but still lags far behind. Research firm Euromonitor reports that Gatorade commanded 63.5% of US sports drink marketshare in 2023, compared to BodyArmor’s 12% and 14.3% for its sister brand Powerade.

Persons: Pepsi’s, isn’t, Federico Muyshondt, Coke, “, BodyArmor, ” Muyshondt, It’s, ”, Muyshondt, BodyAmor, Zero, Duane Stanford, Powerade, Stanford, ” Stanford, BodyArmor’s Muyshondt, “ BodyArmor Organizations: New, New York CNN, Pepsi’s Gatorade, Gatorade, CNN, Research, Beverage Digest, BodyArmor, Stanford Locations: New York, Canada

☆ A Chicago artist says his viral tweet of a 'rat hole' helped pay his rent in a day
▼ + stars: | 2024-01-15 | by ( Marielle Descalsota | ) www.businessinsider.com time to read: +4 min

Chicago artist Winslow Dumaine's post showing a rat-shaped hole in the ground went viral. AdvertisementA Chicago artist posted a photo of a rat-shaped hole in the ground, and it ended up going so viral that it helped him pay his rent. "Had to make a.pilgrimage to the Chicago Rat Hole," Dumaine wrote in the post, which has since garnered 5 million views and over 136,000 likes. Had to make a pilgrimage to the Chicago Rat Hole pic.twitter.com/g4P44nvJ1f — Gatorade Should Be Thicker. AdvertisementThe 32-year-old told Business Insider in an email that a friend had told him to "keep an eye out for the rat hole" while walking together in Roscoe Village.

Persons: Winslow Dumaine's, Dumaine, —, Winslow Dumaine, g4P44nvJ1f —, I'm Organizations: Service, g4P44nvJ1f — Gatorade, Block, Chicago Locations: Chicago, Roscoe Village, Downtown Chicago, China, France, Rome, Czech Republic, Vietnam, Temu

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